Logo design method – Jack and Knife

Logo concepts - Sunshine Coast / Brisbane designer / Illustrator

Draft of one of a logo. Jack represents a friendly place to go or drinking. Knife represent the food side of the business. The restaurant has a shared plate option.
The client liked the name JackKnife but after research concluded that it didn’t fit the the friendly vibe of the restaurant so they changed the name slightly to be more inclusive while retaining the catchy feel.




Posted on

April 28, 2018

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